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HomeMy WebLinkAboutItem 06.gJanuary 3, 2011 Primary Issues to Consider 2011 Costs and Circulation: Paper Thisweek Dakota County Tribune Lakeville Sun Current Legal Newspaper Designation Ad cost per inch $15.40 (e- mailed) $ 9.00 (e- mailed) $ 5.11 (e- mailed) em No 6. g Proposed Action Staff recommends adoption of the following motion: Move to designate the Dakota County Tribune as the City's legal newspaper for 2011. Overview Each year the City designates a newspaper to be used exclusively for the placement of its legal notices. For 2011, bids were received for legal newspaper designation from all three local papers (Thisweek, Sun Current, and Dakota County Tribune). Staff reviews these bids and other factors to recommend the newspaper which provides the best option for City legal notices. For many years, the Council approved Thisweek newspaper as the legal newspaper for the City because it reached the largest number of people. Last year, due to its lower cost and the free subscriptions which were instituted for 2010, staff recommended designation of the Dakota County Tribune as the City's legal newspaper for 2010. Staff recommends continuing with the Dakota County Tribune for 2011. Circulation Delivered to 17,000 homes Free subscription- circulation 5,000 Delivered to approx. 5,000 homes Deadlines: Paper Circulation Thisweek Tues., 4 p.m. for Fri. publication — three -day turnaround Dakota County Tribune Tues., 11 a.m. for Thurs. publication - two -day turnaround Lakeville Sun Current Thurs., 2 p.m. for following Thurs. publication — seven -day turnaround The required deadlines for public hearing ad placement can have a significant impact on the timing for development project approval. The timeframe between application submittal and submittal to the newspaper for the required publication requirements is more favorable under the Dakota County Tribune publication deadline. Because it is at the mid -range in cost, is available free to everyone, and has a deadline that is more favorable for development projects, staff recommends selecting the Dakota County Tribune as the legal newspaper for 2011. The cost of legal ads in 2010 was approximately $5,000. The 2011 costs would be about the same if the Dakota County Tribune is selected. Please note that the City is required to publish its legal notices in an official newspaper. Placing them on our website or any other online option does not meet the legal requirement. > rr Susanna Palm, Communications Manager Financial impact: None Budgeted: Yes Related Documents include 2011 bids OPTION A) Dakota County Tribune Number of lines per column inch Printed characters and spaces per line Quote for City of Lakeville 10 Average 45 Total characters and spaces per column inch Average 450 Per line cost 950 Per column inch cost $9.50 Per column inch cost for e- mailed (Word or InDesign notices) ads $9.00 Circulation 5,000 Legal notice deadline Tuesdays A 11 a,m. OPTION B) Thisweek Newspaper Farmington /Lakeville Number of lines per column inch 10 Printed characters and spaces per line Average 45 Total characters and spaces per column inch Average 450 Per line cost $1.59 Per column inch. cost $15.90 Per column inch cost for e- mailed (Word or InDesign notices) ads $15.40 Circulation 24,564 Legal notice deadline Tuesdays 4; 4 p.rn. OPTION C) Thisweek Farmington /Lakeville & Dakota County Tribune N umber of lines per column inch 10 Printed characters and spaces per line Average 45 Total characters and spaces per column inch Average 450 Per line cost $2.09 Per column. inch cost $20M9 Per column inch cost for e- mailed (Word or InDesign notices) ads $19.90 Circulation 29,564 Legal notice deadline DCT- uesdays lq 11 a.m. / Thisweelc= Tuesdays 4 4 p.m. Date 12/6/2010 By Eva Mooney Business Manager City -, of Lakeville City Council 20195 Holyoke Avenue Lakeville, MN 55044 Dear City Council Members: Jeff Coalman ;:ice f re_-id €?nt <. December' 2010 newspapers The Lakeville Sun - Current would like to be considered for designation as th -e City of Lakeville: or the upcoming year. All published legal notices are posted on our website (www.minnlocal.com) at no additional charge. - This is an enhancement to the local news coverage aliea.dy available on the Internet and will broaden the readership of your legal notices. One of the main benefits of publishing your legal notices with the Sun - Current is our home deltv Sun Newspapers has become the primary source of community news in the suburbs. Your notice our paper have the best chance os being seen and read. Despite rising C.osiE' of operating cur newspapers, there will be no rate iffier remain the same ve the first of the year w9i rbe: mn width: .11 per column inch for first insertion 5 per column inch for subsequent insertions There are 11 lines per inch Two notarized affidavits on each of your publications 1hwil1 be provided with no additiona! rhar(je. The Sun-Current is published every Thursday. The deadline for regular length notices is 2:00 p.m. the Thursday prior to publication. _ -- mailing the legal notices is an efficient and accurate way of get- ting the notices to us. The e-matt address for the legas department is surio0 Irc9apnp_apers p t. it you r7 :re more information to make -, cistast Legais Rep vstentative, at 952-392-6829. Thank y'ol.: for considering idering the Sun - Current as the, official newspaper for the City of Lakeville for the upcoming year. 1t. ..e appreciate the oppo i_'?ity to serve the n eeds of your community. 10917 VALLEY ROAD b Erwx Piw © MLmaTsora 55344 0 952-829-0797 0 fix: 952-941 -3588